Tag Archives: branding

Boutique bags

Packaging Sells the Product

Here are a couple of great articles on why packaging is so important.  Enjoy the read.  The links to the original articles are available. ____________________________ PACKAGING AND LAUNCHING YOUR PRODUCT TO MARKET MARKETING & SALES Small Business BC - By Ken Gallie "In business they say, “it’s the packaging that sells the product the first time, but it’s what’s inside that sells the package the second time.” How many times have you seen a new product fail because the manufacturer has overlooked an aspect Read More...
Chichen Zipper Bags

Why Branding is Important

Proficient Packaging can custom make flexible packaging to almost any size, almost any colour,  with your branding,  subject to minimum order quantities. Here are some great articles on why branding your packaging is important to your business. 4 Reasons Why Product Packaging Is Important Source of the article - Retail Minded 'Packaging is just packaging, right? After all, it’s the product that really matters. If you’re thinking this way as a business owner, you might be setting yourself up for failure. Product packaging plays a Read More...